The Graphic Designer's and Illustrator's Guide to Marketing and Self-Promotion (1581153635)

Providing an in-depth guide to the latest industry trends, technologies, and business secrets of marketing, this book will help designers and illustrators create and implement a sophisticated marketing and self-promotion system for long-term success. Step-by-step instructions are provided on such topics as finding new (or better) clients, portfolio presentations that work, and much more. Interviews with real-life clients and case studies bring each topic to life. Advertising inCommunication ArtsandGraphic Design USA"

Product details

• Format Paperback | 224 pages
• Dimensions 153 x 229 x 13.72mm | 433g
• Publication date 01 Aug 2004
• Publisher Allworth Press,U.S.
• Publication City/Country New York, United States
• Language English
• Illustrations note 30 illustrations
• ISBN10 1581153635
• ISBN13 9781581153637
• Bestsellers rank 2,610,349

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